Real search demand
Prospective customers use search to discover or evaluate the relevant service, problem or location.
Be easier to find.
Easier to choose.
Managed SEO for established service businesses whose website I have built—and only where search is a credible way customers discover or choose the service. It includes everything in the Managed Website, so hosting, maintenance and reporting are already covered.
Opportunity checkedbefore the service is sold
One priorityimplemented and verified
Monthly evidencebefore the next decision
No lock-instop before a future invoice
I will not sell you SEO if search is the wrong route.
Before the programme starts, I check whether customers genuinely search for the service, whether those searches map to commercially useful work and whether the current competition leaves a plausible route forward.
A plausible opportunity
The searches matter commercially, the website can support the right destination and the competitive gap is credible—not guaranteed.
A business ready to benefit
The facts, access, approval route, enquiry handling and measurement boundary are strong enough to act on the opportunity.
One programme. Four parts working together.
I plan the work, make the approved website changes and verify the result. The service follows the current constraint rather than pretending every area needs an identical quota.
Technical eligibility
Crawlability, indexation, canonicals, redirects, sitemaps, structured data, internal routes and page experience inside the managed site.
Search relevance
One clear page owner for valuable intent, strengthened with useful service, location and supporting information.
Local prominence
Eligible Business Profile, Bing, legitimate listings, reviews, associations, partners and earned opportunities aligned with strong destinations.
Continuous evidence
A dated baseline, change record and monthly report that separate completed work from search observation and client-confirmed outcomes.
Every priority has a route from evidence to action.
The signature discipline is simple: one important search need, one intended page owner, one approved change and one honest read-back.
- Observed signalA real query, crawl issue, profile gap or customer question
Dated source and access level recorded.
- Page ownerOne canonical destination earns responsibility for the intent
Overlap is consolidated instead of multiplied.
- Approved changeThe smallest useful technical, page or prominence action
Facts, access, authority and spend are checked first.
- Evidence loopLocal, deployed, live and search-observed states stay separate
The next decision follows what can actually be shown.
A six-month roadmap. One monthly decision at a time.
The sequence is a starting map. A critical technical issue, missing access or stronger live evidence can change the order without expanding the boundary.
Months 1–2: establish and strengthen
Set the baseline, remove critical constraints, map intent to pages and improve the destination closest to commercial value.
Months 3–5: align and expand
Strengthen legitimate local prominence, use observed demand to guide content and build on credible winners without manufacturing quotas.
Month 6: compare and decide
Review like-for-like evidence, completed work, limits and the next opportunity. Renewal is offered only when the next programme is clear.
By the end of month one, you receive the baseline and opportunity map, any completed approved critical fixes and the next two proposed priorities. That is a delivery result—not a promise that search engines respond within one month.
Inside the monthly boundary.
- Everything in the Managed Website: hosting, maintenance, tracking and the monthly report
- Up to 12 planned hours of search work across research, implementation, verification, reporting and routine communication
- One principal priority or a small connected set
- One substantial new page or two material page revisions when content is the priority
- Four routine approved Business Profile updates and review replies combined when that work is the priority
- One evidence report and one review conversation up to 45 minutes
- Routine messages acknowledged within two working days
Kept outside the retainer.
- Standalone SEO for a website Ricardo has not built or rebuilt
- Unlimited pages, articles, posts, review replies, outreach or support
- Paid-link budgets, private blog networks or bought ranking credit
- Social, video, photography, email or general content-marketing fulfilment
- Google Ads, Meta Ads or other paid-media management
- Third-party placement, membership, directory or tool costs without written approval
- Any guarantee of rankings, traffic, leads, bookings, sales or revenue
Where Managed SEO sits.
One-off
Website Sprint
£1,500
The rebuild: up to six focused pages, built around one clear next step, in ten working days.
See the SprintMonthly · optional
Managed Website
£250/month
Hosting included. I look after the site, track what it does, report monthly and make one planned improvement every month.
See Managed WebsiteMonthly · where search fits
Managed SEO
£800/month
Everything in Managed Website, plus up to 12 hours of search work each month, where search is a real opportunity.
Managed SEO includes everything in Managed Website. Hosting is included in both and never sold separately: you pay for my time, not for a server.
Stay because the work is useful. Not because a contract traps you.
The roadmap is designed around six months because baseline, implementation and search observation take time. You are billed one month at a time and may stop in writing before a future invoice. There is no cancellation fee or charge for the remaining months.
Every paid month ends with a completed-work record and evidence-led next recommendation. If I miss an agreed deliverable solely through my own delay, I finish and verify it at no extra charge before proposing another paid month.
This covers selection and delivery. It does not guarantee rankings, traffic, enquiries, bookings, sales or revenue.
Capacity is real: I work with no more than five Managed SEO clients at a time.
What the programme does—and what it refuses to pretend.
Can you guarantee first-page rankings?
No. I guarantee selective entry, agreed delivery, direct implementation, transparent evidence and the freedom to stop before a future invoice. Rankings are decided by search engines and are affected by competition, proximity, reputation, demand and other factors outside the website.
Do I need a Website Sprint first?
Yes. Managed SEO is available only after Websites by Ricardo has built or rebuilt the website. That gives me control of the technical implementation and keeps the page strategy connected to the real customer journey.
Do I also need the Managed Website?
No. Managed SEO includes everything in the Managed Website: hosting, maintenance, Search Console and analytics, enquiry tracking and the monthly report. The search work sits on top of that.
What can be delivered in one month?
On top of the Managed Website work, each month reserves up to 12 planned hours of search work for one priority or a small connected set. If content is the priority, that can include one substantial new page or two material page revisions. If Google Business Profile or review work is the priority, the cap is four routine approved actions combined.
Does this include articles and new pages?
It includes search-led website content when evidence shows that content is the strongest next action. It does not include an automatic article quota, general content marketing or unlimited publishing.
Does this include Google Business Profile?
It can include profile alignment and routine work for an eligible local business after access, factual approvals and the review-response policy are confirmed. Complaints, disputed facts, safeguarding issues and regulated claims always return to the client for approval.
Am I locked into paying for all six months?
No. Six months is the recommended roadmap, not a remaining-term payment obligation. You are billed monthly in advance, on the same day each month, and may stop in writing before a future invoice. There is no cancellation fee or charge for unpurchased future months. The current paid month is completed under its agreed scope.
What if search is not the right way to win work in my market?
I will not sell the programme when the opportunity check shows that search is not a credible route. The right recommendation may be outbound sales, partnerships, paid acquisition or no ongoing service from me.
Launch gives the website a starting position, not a finished search strategy.
Search work becomes useful when technical health, priority pages, local prominence and measurement lead to one evidence-based decision at a time.